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Posts Tagged ‘Sam Collins’

How do you know?

Sunday, February 14th, 2010

How do you know if the company you are buying leads from is any good?

post by Sam Collins
click-here-register-now

Without leads we are out of business.  Plus we all know in our business we need more leads than the normal business, because our sales cycle is long.  For example, I was able to get  a deal last week which happened after 3 years since my first contact.

This Wednesday we are having  a special two hour Lead Extravanza !   The idea of hiring a lead provider prompted me to think what you should consider when you decide to hire a lead provider!  Yes,  don’t forget your lead provider works for you.  Unless you get the results you want, then you must fire them and fine someone else.

Here are a list of things I think you should consider when hiring a lead provider:

1.  Cost; can they tell you what a lead is really costing?

2.  What is their track record? 

3.  Do they understand the reverse mortgage industry?

4.  Are they compliant?  In other words, do they use best marketing practices as suggested by the  FTC?

5.  Do they have a guarantee?

6.  What are the billing terms?

7.  Do they have testimonials or references?

8.  What is the turnaround time?

9.  Do they have an graphics department?  Is creative included in the price?

10.Do they have more than one program?

11. Do they help you purchase a good database?

If you want to get everything you want out of everything you got, then you will want to be here  this Wednesday for our two (2) hour Lead Extravaganza.

Remember, keep moving forward to stay ahead in reverse.

***Go here to see the terms suggested by the GAO not to use in your advertorials:
       http://www.remalo.org/members/685.cfm

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Maintaining control of your business!

Sunday, February 7th, 2010

Maintaining control of your business!
post by Sam Collins
deckpic

This past weekend taught me a good lesson, as I watched for 24 hours as the snow fell and left its mark of 30 inches.  I realized  there are some things in life we have very little or no control and we just have to deal what is dealt to us. 

So, what do we have control?  Surprisingly, we do have control over much of our business success.  We are in control of when we start and stop each work day.   We have control of how many people we meet and speak with each day.  We have control over keeping good records of our clients and reaching out to them daily.  All these things are in our control and will make us more successful than imaginable. 

So, what is holding us back from taking action over the things we have control.  Yes, many of talk the talk, but very few actually walk the walk.  The old saying, “you can lead  a horse to water, but you can’t make him drink” is ever so true.  Then why is it many of us tend to lose control?  Because I am not you, I can’t answer that question?  Maybe you are one of the lucky few who do have the control, but in case you are not, here are a few suggestions you can use:

1.  Start your day with a purpose
2.  Have a plan who you are going to speak with
3.  Speak to at least 3 old clients every day
4.  Speak to at least 2 new clients every day
5.  Mail something to at least 3 old clients every day
6.  Mail something to at least 2 new clients every day
7.  Meet one on one with another discipline at least twice a week
8.  Put your old, new, and potential client list in some order
9.  At the end of the week, see how close you came to the above 8

I did some quick math and computed if you followed the simple  formula above you will  have 552 touches a year, not including the “just happened to come to you” touches. 

This is what I call CONTROL.

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REVERSE MORTGAGE LEAD EXTRAVAGANZA!
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Reserve your Reverse Mortgage  Lead Extravaganza Event  Seat NOW!  
register now.jpg
 
Join Sam Collins and special Lead Providers for our two hour special  “Reverse Mortgage Lead Extravaganza”, February 17th.  contact information and lead sources to help you generate moreopportunities to close more reverse mortgages.
Please don’t miss out on this great opportunity.
 

Title:   Reverse Mortgage Lead Extravaganza
 
Date:  Wednesday, February 17, 2010
 
Time:  1:00 PM - 3:00 PM EST  

The lifeblood of our industry is LEADS.   Join the Extravaganza  for our 2 hour event, featuring six (6) different leads providers.  After the event you then make the decision which lead provider will provide you the leads you need to keep your pipeline full.

As an added bonus , upon completion of our Lead Extravagana, you will receive a video/audio download of the entire presentation, providing you with contact information for each lead sponsor!

Remember, keep moving foward to stay ahead in reverse.   

REMALO, LLC
800-283-1323
www.remalo.org
sam@remalo.org   

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PS
We expect this event to sell out quickly.  Leads are in high demand and you
don’t want to be left out.  Go ahead, REGISTER NOW! to reserve your seat. 
Early registrants will receive over $49 in Free Bonuses, just for signing up.

How Can Lead Nurturing Win Over Senior Clients?

Thursday, February 4th, 2010

How Can Lead Nurturing Win Over Senior Clients?

thumbs-up 

Have you noticed your marketing response is not what it used to be?  Don’t feel bad, you’re not alone.  Why do you feel your response rates are down?

There are several reasons:


1.  Competition

2.  Your marketing area

3.  Saturation

4.  Lack of education

5.  Same old stuff

6.  New guidelines
7.  Client fears 

 

 

There is one big thing I did not mention.   Yes, things are changing among our senior client base.  Clients are expecting more from you than ever.  That is to say, I just don’t want to know you are a reverse mortgage specialist, I want to know more about you and how you are different than the other ten loan officers who called me today. 

 

keep reading…..>

 

REVERSE MORTGAGE LEAD EXTRAVAGANZA!
***********************************************************************************
Reserve your Reverse Mortgage  Lead Extravaganza Event  Seat NOW!  
register now.jpg
 
Join Sam Collins and special Lead Providers for our two hour special  “Reverse Mortgage Lead Extravaganza”, February 17th.  contact information and lead sources to help you generate moreopportunities to close more reverse mortgages.
Please don’t miss out on this great opportunity.
 

Title:   Reverse Mortgage Lead Extravaganza
 
Date:  Wednesday, February 17, 2010
 
Time:  1:00 PM - 3:00 PM EST  

The lifeblood of our industry is LEADS.   Join the Extravaganza  for our 2 hour event, featuring six (6) different leads providers.  After the event you then make the decision which lead provider will provide you the leads you need to keep your pipeline full.

As an added bonus , upon completion of our Lead Extravagana, you will receive a video/audio download of the entire presentation, providing you with contact information for each lead sponsor!

Remember, keep moving foward to stay ahead in reverse.   

REMALO, LLC
800-283-1323
www.remalo.org
sam@remalo.org   

******************************************************************************************
PS
We expect this event to sell out quickly.  Leads are in high demand and you
don’t want to be left out.  Go ahead, REGISTER NOW! to reserve your seat. 
Early registrants will receive over $45 in Free Bonuses, just for signing up.

 

Building a Reverse Mortgage Power Group!

Sunday, January 24th, 2010

 

 
 
 
 
 

 

 

Combine the resourcefulness of a think-tank with the promotional power of cooperative advertising and you get the muscle of a power group. A power group is a network of  professionals who meet once a month to enhance their personal and group success. The idea is to capitalize on the combined talents, knowledge, and experience of the members. Herein lies the power: synergy!

 

Build Quality Into Your Group. Select top producers in your community.  Establish a performance benchmark (e.g. must attend meetings, must be willing to share and give referrals). 

 

Set A Date and Call. Be patient. It is not uncommon to spend three to six months organizing a group. Call each prospective member and explain the concept: “…an exclusive network of the highest performing disciplines in the area. We will meet once a month to combine our resources to tackle challenges that we all face…” Our meeting will be held on…”

 

Send A Sample Agenda. Follow up phone calls with a sample agenda that shows the activities planned: networking, developing a priority list, brainstorming, etc.

 

Create A Priority List. At the meeting, the group should create a list of topics that they want to explore, such as prospecting, presentations, advertising, assistants, direct mail, etc.

 

Share Together.  If something is working for one person in a discipline, don’t be afraid to share the same tactic and strategy.  Be sure to include your power group and have them attend and join your event or strategy. 

 

Remember, keep moving forward to stay ahead in reverse.
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 1.  Join us on Tuesday,February 2nd when RMD and Sam Collins present “How to Build Solid Relationships with your Senior Clients” that increase origination’s, loyalty and get your more referrals. You will find out why it is so easy!

You will discover the value of building relationships and keeping them, along with the 5 relationship circles and the importance of connecting all the circles for your SUCCESS!

2.  Look for this very special event, February 17th.  This is a 2 hour event and is a SCM special marketing event, with special attendance for REMALO Members.  Stay tuned…
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Who’s counting?
This is my 500th blog? 
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